Sears: Assurelink CES Site

Agency: Sears HC (in house)
Role: Art Direction, Interaction and UX/UI Design
The site was built to introduce the Assurelink series of smart home appliances and products exclusively from Sears for the Consumer Electronic Show in Las Vegas. The Kenmore Smartplug, Kenmore Smart Thermostat, Craftsman Garage Door Opener, and Assurelink Gateway Router products are showcased on a fully responsive, touch-friendly WordPress site. The site was built to be both educational and conversational navigating customers through product features, where to buy, app download, connection to the Linked Living blog community and answers to frequently asked question.